Our mission is to provide high quality, non-irritating skincare and personal care products, and we believe in keeping our environment safe, inside and out. As much as possible, we choose to use environmentally friendly and green components for our products, and we form partnerships with suppliers who support safe environmental policies.
As a result of our customer loyalty and the success of our products, we help others in need, including raising money for children's cancer research, financially supporting the Big Brothers Big Sisters mentorship program, donating dental care supplies and solar kits as well as building and supporting schools in villages in Africa, donating money and products to rescue missions throughout California, and donating supplies to US troops abroad.