Cleure Recommended by Mayo Clinic's Skin Safe

FOR IMMEDIATE RELEASE
January 1, 2018

SkinSAFE (in collaboration with Mayo Clinic), Duke Dermatology, the American Contact Dermatitis Society, and dermatologists across the USA are recommending Cleure to their patients. Cleure has focused on formulating sensitive skin care products for over 20 years. Founder Dr. Flora Parsa Stay, a leader in the health and wellness community, has her hands full. With the alarming increase of people—especially women—with sensitive and allergy-prone skin, Cleure is headed for the #1 position in this niche market.

The American Academy of Dermatology reports that more than 50 percent of their patients seek treatment and help for sensitive skin. They report that most patients previously used a "natural" or other type of product, which they can no longer use due to skin reactions. Sensitive skin has several different causes, as well as a lot of different ways that it can manifest itself. For most, it is a certain ingredient or ingredients in their natural skin care products that are creating the problems—meaning that the best way to deal with them is to use a skin care product that does not include those ingredients. Sensitive skin formulas can also be problematic for the same reason, because they often contain so-called natural ingredients that may irritate the skin just as much as more commonly known irritants.

When you get ready to invest in sensitive skin care products, you need to inform yourself on all the things that may irritate the skin, so that the products you buy will genuinely be as gentle as possible and offer you the best skin care without all of the issues. Natural skin care products are frequently thought to be superior and more capable of offering irritation-free skin care. The problem with natural skin care is that just because an ingredient is natural does not mean that it will not cause irritation. There are several substances in nature that individuals are allergic to or that can irritate skin, so to assume that natural means better is simply not true.

If you are using skin care products because they contain herbs, extracts, or essential oils—and just assume that your skin is naturally that dry or will constantly be itchy—it might be time to read the ingredients label on your skin care products and learn about the side effects of that particular herb, extract, or essential oil. There are several natural plant ingredients that can cause red skin, itching, acne, and rashes. MedlinePlus is one website that offers accurate, science-based information on side effects of plants.

Although labeled "natural," herbal and plant ingredients are often soaked with preservatives to ward off fungus. Pesticides may also have been used while growing the plant. Most consumers don't consider these facts when they see the word "natural" on the label.

Several “natural products” claim to be preservative-free. If a product is completely natural, it stands to reason that it may have to be refrigerated or have a very limited expiration date—unless, of course, it does contain preservatives.

Many of these same herbs in products may cause irritation to the skin of those who have very sensitive skin. The same is true for salicylic acid, an ingredient that is in a large number of products, from skin care to toothpaste and several brands of makeup. It is used as an anti-inflammatory as well as being a part of several herbal ingredients. Salicylic acid is highly irritating to a large number of people, and even causes extreme allergic reactions in some.

Sodium lauryl sulfate (SLS) is another ingredient found in natural skin care products that can be very irritating and cause complications for your skin. This is the ingredient that makes your shampoo or toothpaste foam and is also used in cleaners and soaps. Sodium lauryl sulfate can cause dry skin and make it itchy and red.

Many people with sensitive skin assume there are not many choices for the treatment of their skin. Many of them have used every sensitive skin formula on the market, while others have tried a wide range of natural skin care products. A few start to believe their skin is the real problem and continue to use irritating products—causing severe damage to their skin.

On the other end of the spectrum, some people quit using skin care products altogether, thinking there just isn’t anything on the market that their skin can tolerate. This might not necessarily hurt your skin, but at the same time, it can stop you from looking your best.

It is extremely rare to find a company that is salicylate-free and herbal-free, yet provides high-quality, affordable sensitive skin care products. One such brand is Cleure—which means clean and pure.