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Fluoride and SLS Free Toothpaste, Flavorless

Price $9.00

Stock Status:In Stock
: DEN01

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Description Ingredients How to Use

Looking for a Fluoride & SLS Free Toothpaste?

Fluoride and sodium lauryl sulfate (SLS) in toothpaste have been studied for many years for effectiveness towards oral health. Cleure fluoride and SLS free toothpaste have been formulated with xylitol, dicalcium phosphate and baking soda for effective and safer choice for oral health of all ages. The Registered Dental Hygiene Journal has published an article on xylitol toothpaste benefits.
Cleure toothpaste is also excellent for sensitive teeth. FREE OF SODIUM BENZOATE.

Why Use Toothpaste that is Free of Fluoride & SLS

Studies show children under the age of four years old tend to swallow toothpaste instead of spitting it out. Fluoride is toxic when swallowed, specially for kids who love the sweet candy flavored brands. Sodium lauryl sulfate is a known allergen and may even dry the tissues and cause canker sore breakouts.

Cleure toothpaste is free of fluoride, sodium lauryl sulfate and gluten. These potentially harmful ingredients are replaced by ingredients like xylitol, which has been shown to prevent cavities by as much as 60 percent, and baking soda, which gently and effectively removes surface stains. Cleure toothpaste also contains dicalcium phosphate, which is a whitening agent, gentle abrasive and remineralizing agent all rolled into one. Remineralization is important towards preventing tooth decay. It can stop cavities from spreading deeper into the tooth structure.

When you’re looking for sensitive teeth toothpaste, Cleure is the best place to find a product that will protect your teeth for the long term. This is the best toothpaste without fluoride and SLS on the market today, and it works great while tasting terrific.

Studies report one source of contact dermatitis is strong flavors commonly added to toothpaste, such as mint types of flavors and cinnamon. Cleure offers the ONLY ORIGINAL FLAVOR-FREE toothpaste with great taste!

Check out Dr. Stay's Oral Health Articles to learn more about how to keep a healthy beautiful smile.


  • With xylitol and baking soda.
  • Studies show benefits of xylitol include:
    - Helps prevent cavities by as much as 60%
    - Promotes the flow of saliva, therefore helps dry mouth
  • Benefits of baking soda include:
    - Helps neutralize harmful acids
    - Helps remove surface stains, resulting in a brighter smile
  • Formulated with dicalcium phosphate:
    - Studies report it helps tartar control
    - It is a gentle abrasive, and whitening agent
    - It functions with balancing calcium and phosphate levels
    - It helps remineralize areas of teeth that have been attacked by acid

When to use: After meals, and most importantly at bedtime.

Since cinnamon is a salicylate, we have decided to use an artificial cinnamon flavor.


  • Great flavors, including "unflavored" with great taste!
  • No artificial sweeteners
  • Safe for electric toothbrush use
  • Free of sodium lauryl sulfate (SLS)
  • Paraben free
  • Salicylate free
  • Gluten free
  • Fluoride free
  • Vegan
  • No animal cruelty
  • Ecologically responsible
  • Made in the USA

6.2 oz. (183.35 ml) - Approximately 500 brushings/tube

Average Customer Review: 5 of 5 | Total Reviews: 271 Write a review.

  0 of 0 people found the following review helpful:
Love all the flavors! May 15, 2015
Reviewer: Shelley Grimes from Clovis, CA United States  
Cleans your teeth really well! A little goes a long way so the tube last for quite awhile!! Great quality of ingredients!!! All the flavors are great!!!!

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  0 of 0 people found the following review helpful:
Citrus Toothpaste May 15, 2015
Reviewer: richard C from sherman oaks, CA United States  
This is the only toothpaste I use and was glad to see it back in inventory.  So good, so refreshing, and it keeps my teeth cavity-free!
Who knew?
I do.

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  0 of 0 people found the following review helpful:
very good May 15, 2015
Reviewer: Holly Sullivan from Westlake, OH United States  
Given the fact that I cannot use mint or cinnamon due to a salicylate sensitivity, I am thankful for this toothpaste.  I am also glad it has Xylitol as I do not like fluoride.

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  0 of 0 people found the following review helpful:
Toothpaste April 23, 2015
Reviewer: JT Wood from Centennial, CO United States  
I LOVE the toothpaste.  I ordered the lemon and the cinnamon.  So far I've only tried the lemon and found it very satisfactory.  I'm expecting no less from the cinnamon.  Thanks...

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  0 of 0 people found the following review helpful:
Best Toothpaste!!! April 23, 2015
Reviewer: Melody from North Chili, NY United States  
This toothpaste is AWESOME!!!  fluoride, salicylates, and gluten all effect my skin greatly, causing cystic acne around my mouth/nose and chin.  Once I started using this toothpaste for a couple of months, it went away and has not been back since!!!  My dentist said my teeth are healthier and stronger!!!  I like the Cranberry one the best.  The cost seems high, but it is more then worth the price!!! I really like the Cranberry Mouthwash too!!! :)

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