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You are here:Home > Health Topics > *Toothpaste Reviews

Toothpaste Brands Review


Before you choose a toothpaste, do you read toothpaste brands reviews? How do you choose between the many toothpaste brands? This article will help you with toothpaste review of many brands sold in most major stores, including health food stores.

Studies indicate there is a direct relationship between poor oral health and increased risk of heart disease.  A healthy mouth should be free of gum disease and bad breath

How you brush your teeth and what toothpaste you use is important.  The mouth is one of the fastest ways to absorb anything into the
body. Most commercial toothpaste and mouthwash (even most natural toothpaste brands) contain undesirable, and even potentially harmful ingredients.   

Toothpaste without FluorideShop Cleure
Best Toothpaste for Healthy Mouth



Your Toothpaste Brand Matters

Below is a list of questionable ingredients and a chart comparing several popular toothpaste brands.  You be the judge which to buy for you and your family.
  • Saccharin - artificial sweetener that has gone on and off the FDA list for health safety.
  • Antimicrobials - natural or synthetic, include tea tree oil, alcohol and triclosan among others. These days found in many products, such as deodorants, dish soap, hand and body soaps, shampoos, etc.  Center for Disease Control warns that over use of antimicrobials could result in antibiotic resistant bacteria.
  • Chlorine dioxide  - industrial bleach, used for bleaching wood, flour, and disinfection of municipal water.
  • Sodium lauryl sulfate (SLS) - industrial detergent may cause canker sore, dry mouth and allergies
  • Sodium hydroxide - NaOH, also known as lye or caustic soda, is a metallic base, used in textiles, drain cleaners and industrial detergents.
  • Salicylates  - also known as Salicylic acid, this common aspirin ingredient for inflammation, has given rise to increasing rate of salicylate sensitivity. Always look for salicylate free products
  • Herbal extracts - herbs have side effects and drug interactions.  With frequent use, they could also be the cause of allergies.  Many products add herbal extracts and oils for marketing and call their products 'natural'.  
  • PEG/PPG - polypropylene glycol is a surfactant used as a wetting agent, dispersant and in leather finishing.

Cleure's fluoride free toothpaste with xylitol and other oral health products are formulated for a beautiful, healthy smile:

  • Salicylate free, non-abrasive formula

  • Sodium Lauryl Sulfate SLS free toothpaste

  • Fluoride free toothpaste, with xylitol to help prevent tooth decay

  • Helps prevent plaque and tartar

  • Helps remove surface stains with baking soda

  • Great for dry mouth

  • Non-abrasive formula, great on sensitive teeth

  • Safe if swallowed

  • Developed by dentist, university tested

  • Made in the USA

  • No animal testing

  • Just the facts please. That's what we would like from oral health brands, so we can decide which to become loyal to. Instead we get clever ads and multitude of toothpaste to choose from. In this article you will get the facts from an expert, Dr. Flora Stay, dentist, author and university professor.

    What exactly do you want in a toothpaste? Do you look for natural toothpaste, organic toothpaste, whitening toothpaste, etc, etc. Most people do not realize the Food & Drug Administration does not regulate personal care products, including toothpaste.  They do mandate a warning if it contains any active ingredients, such as fluoride.  The American Dental Association seal on many commercial toothpaste means the fluoride type and amount in that product follows the ADA guideline.


    Toothpaste Ingredients
    Unless you are a chemist, you will likely buy your toothpaste because you like the taste or how it makes your mouth 'feel', and not for effectiveness.  However, toothpaste ingredients are extremely important.

    The mouth is one of the fastest ways to absorb anything into the body.  Pain and heart medications are administered 'sublingually' or under the tongue, for fast delivery to your body.  Your toothpaste ingredients are also absorbed, especially if you have any level of bleeding gums.  This can be a problem depending on the ingredients, especially since toothpaste is used daily.

    Below is a list of common ingredients in toothpaste, followed by a chart comparing ingredients in several popular brands.  You be the judge which to buy for you and your family.

    • Saccharin - artificial sweetener that has gone on and off the FDA list for health safety.
    • Antimicrobials - natural or synthetic can include tea tree oil, alcohol and triclosan among others. These days antimicrobials can be found in many products, such as deodorants, dish soap, hand and body soaps, shampoos, etc. Center for Disease Control warns that with over use, antimicrobials could result in antibiotic resistant bacteria. 
    • Chlorine dioxide  - industrial bleach, used for bleaching wood, flour, and disinfection of municipal water.
    • Sodium lauryl sulfate (SLS) - industrial detergent may cause canker sore, dry mouth and allergies.
    • Sodium hydroxide - NaOH, also known as lye or caustic soda, is a metallic base, used in textiles, drain cleaners and industrial detergents.
    • Salicylates  - allergic reactions to products are becoming very common.  Salicylic acid, the common aspirin ingredient for inflammation, could be one of the causes. Always look for salicylate free products.  Mint, the most common toothpaste flavor, has one of the highest levels of salicylates.
    • Herbal extracts - herbs have side effects and drug interactions.  With frequent use, they could also be the cause of allergies.  Many products add herbal extracts and oils for marketing and call their products 'natural'.  
    • PEG/PPG - polypropylene glycol is a surfactant used as a wetting agent, dispersant and in leather finishing.
    • Hydrated silica - found in many toothpaste as an abrasive to help remove stains, it may harm the surface of tooth enamel due to abrasiveness.
    • Potassium nitrate - used in toothpaste for sensitive teeth, it blocks the transmission of nerve cells within teeth and gums.  Also found in gunpowder, fertilizers, rocket propellants and fireworks.

    Is Your Toothpaste Making Your Teeth Sensitive?
    Abrasive toothpaste may cause sensitive teeth.  Compare the chart below for toothpaste abrasiveness, which is measured by the American Dental Association standard known as the Relative Dentin Abrasion of Dentifrice. 

    The standard set for non-abrasive is less than 100.  Too far below 100 may not adequately remove plaque, and higher than 100 is considered abrasive.  At 68, Cleure has been shown to be gentle, yet effective.






    Related Oral Health Articles by Dr. Flora Stay

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